When: 14 july 2007 Where: Rome – Circus Maximus Who: Lifeinaclick provided 4 photographers and all the tech material to improve the branded photography service
How: people, visiting the corporate website of the Generali Group, had the opportunity to download their branded photograph taken during the event in celebration of the 150th anniversary of the insurance company. One day event, four photographers and over 750 users engaged online with picture download.
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